Google AI Overviews and SEO: What You Must Do Differently in 2026

Google AI Overviews change SEO fundamentally: they move the prize from ranking to citation. Classic SEO remains the entry ticket — most AI Overviews still cite pages in the organic top 20 — but ranking no longer guarantees being seen, because the AI-generated summary absorbs much of the click. The winners will treat citation share as the headline KPI and rebuild content around extractability, entity ...
